For You Advertising

Meta Ads Performance Report

Prepared for

Reporting period

Currency

FYA

17 Aug 2026 - 10 Sep 2026

Ad spend

£1,481

Applications

£98.75 each

Calls booked

£493.74 each

Closed clients

£0.00 each

Show rate

0.0%

Close rate

0.0%

Cash collected

£0

0.00x return on ad spend

Projected lifetime value

£0

0.00x projected return

Call funnel

Each stage with its cost and conversion

Impressions

36,414

CPM

£40.68

Link clicks

720

Cost per click

£2.06

2.0% of previous

Applications

Cost per application

£98.75

2.1% of previous

Calls booked

Cost per booking

£494

20.0% of previous

Calls shown

Cost per show

£0.00

0.0% of previous

Closed clients

Cost per close

£0.00

Upload this period's data

Meta Ads Manager export

Drop your Meta Ads Manager export

.xlsx or .csv exported from the Ads tab - spend, impressions, clicks and leads

Current data: 17 Aug 2026 - 10 Sep 2026

Funnel results

Numbers Meta can't see

Pulls Meta ads deals from the For You Advertising pipeline for the selected dates

Applications (override)Leave blank to use web leads + instant forms from the exportCalls bookedFrom your calendarCalls shownAttended the callClosed clientsSigned / paidCash collectedGBPLifetime value per clientGBP

Campaigns

Pink bars are spend, teal bars are applications

Campaign	Spend	Impressions	Clicks	Applications	Cost / application	Spend share
Flight 1: TTS Leads, Statics, Test 1	£1,237	30,659	598	9	£137.47	1.0%
Flight 2: TTS, Instant Form	£244	5,755	122	6	£40.66	0.2%

Cost per 1,000 views

£40.68

Cost per click

£2.06

Click-through rate

2.0%